Tips for increasing ranking in the search engines. Learn how to write web copy and optimize for organic search engine ranking.<br /> http://www.developer-resource.com/search-engines.htm http://blogs.law.harvard.edu/tech/rss Fri, 9 May 2008 11:12:24 -0400 Wed, 14 May 2008 09:00:00 -0400 FeedForAll v2.0 (2.0.1.0) http://www.feedforall.com http://www.developer-resource.com/images/fx_icon_27.gif http://www.developer-resource.com/search-engines.htm Information on search engine optimization and ranking well. 55 55 Any webmaster that has taken the time to evaluate web logs and conversion rates will tell you that all web traffic is not created equal. It is a myth to think that any web traffic is good traffic, and it is a complete fallacy to think that the more visitors that come, the more will buy. The most effective web traffic is qualified, and the best web traffic not only has an already-existing interest in your product or service, but is also looking for a solution and is ready to purchase. <br /> <br /> <a href="http://www.developer-resource.com/web-traffic-equal.htm" target="_blank" >Is All Web Traffic Created Equal?</a> http://www.developer-resource.com/web-traffic-equal.htm http://www.developer-resource.com/web-traffic-equal.htm Wed, 14 May 2008 09:00:00 -0400 Statistics show that 80-95% of all web traffic originates from search engines. Need I say more? Search Engine Optimization matters! Search Engine Optimization (often referred to as SEO) is the process of improving the volume and quality of traffic to a website by improving organic or natural search results. As search engines become increasingly more competitive, websites that are able to distinguish themselves and appear in the top of web searches will prosper. <br /> <br /> <a href="http://www.developer-resource.com/search-engines-matter.htm" target="_blank" >Search Engines Matter</a> http://www.developer-resource.com/search-engines-matter.htm http://www.developer-resource.com/search-engines-matter.htm Tue, 6 May 2008 09:00:00 -0400 The Long Tail of Search provides small businesses with great opportunities to compete against big business, and webmasters that are able to generate content using the collective voice of their customers and prospective customers will benefit even more from it. By targeting the obscure terms that customers use when speaking naturally, the small businesses can compete much better. Software businesses who take the time to build a community will extend the Long Tail of Search for their businesses. <br /> <br /> <a href="http://www.developer-resource.com/how-to-capture-long-tail-of-search.htm" target="_blank" >How to Capture the Long Tail of Search</a> http://www.developer-resource.com/how-to-capture-long-tail-of-search.htm http://www.developer-resource.com/how-to-capture-long-tail-of-search.htm Mon, 14 Apr 2008 09:00:00 -0500 Just like HTML web pages, RSS feeds can be optimized to perform better in search engine listings. Quality web content is irrelevant if the website cannot be <b><i>found</i></b>. Optimizing RSS feeds using Search Engine Optimization (SEO) techniques will assure that interested parties can find your RSS feed.<br /> <br /> <a href="http://www.developer-resource.com/rss-feed-seo.htm" target="_blank" >RSS Feed SEO</a> http://www.developer-resource.com/rss-feed-seo.htm http://www.developer-resource.com/rss-feed-seo.htm Thu, 21 Feb 2008 09:00:00 -0500 Keyword research is much more than just guessing about what search terms potentially-interested customers might use to search for specific products or services. Successful webmasters must select terms that directly relate to the product or service they are offering. Additionally, the keywords <u>and</u> phrases must be searched on by prospective customers. The very best keywords and keyword phrases are those that are included in searches and that directly relate to your product or service, but do not have a lot of other websites competing for them. <br /> <br /> <a href="http://www.developer-resource.com/keyword-research-tools.htm" target="_blank" >Keyword Research Tools</a> http://www.developer-resource.com/keyword-research-tools.htm http://www.developer-resource.com/keyword-research-tools.htm Tue, 15 Jan 2008 09:00:00 -0500 What kind of food do search engine spiders like? Similar to the traditional arachnophobia, search engine spiders like regular meals, with fresh new content added on a regular basis. In order to feed the search engines, you want to provide them with tasty websites that are easy to consume. If you satisfy their hunger, your website may perform better in organic searches. Here are some helpful tips...<br /> <br /> <a href="http://www.developer-resource.com/spider-food.htm" target="_blank" >Search Engine Spider Food</a> http://www.developer-resource.com/spider-food.htm http://www.developer-resource.com/spider-food.htm Mon, 7 Jan 2008 09:00:00 -0500 Keep in mind that the effects from optimization will not be immediately visible in your web logs, or in the search engines. The webpage will need to be spidered and indexed first. The frequency of spidering and updating varies greatly, depending on the age of the domain and popularity of the website. Patience may be needed to see how effective changes are.<br /> <br /> <a href="http://www.developer-resource.com/search-engine-optimization-guide.htm" target="_blank" >Search Engine Optimization Guide</a> http://www.developer-resource.com/search-engine-optimization-guide.htm http://www.developer-resource.com/search-engine-optimization-guide.htm Mon, 17 Dec 2007 09:00:00 -0500 Classifieds are a source of free links as classified advertising websites generally do not charge a listing fee. While classifieds are often designed for generating local sales, they can also be effective in drawing product attention and gaining links to new products or services. <br /> <br /> <a href="http://www.developer-resource.com/classified-listing-links.htm" target="_blank" >Classified Listing Links</a> http://www.developer-resource.com/classified-listing-links.htm http://www.developer-resource.com/classified-listing-links.htm Mon, 3 Dec 2007 09:00:00 -0500 Long debated in search circles, webmasters are often torn between focusing their efforts on Pay Per Click (PPC) marketing or Search Engine Optimization (SEO). Few dare ask <i>which is better</i>? Will Pay Per Click or Search Engine Optimization result in better results for the effort? Lets take a close look at the pros and cons of Pay Per Click marketing compared to Search Engine Optimization. <br /> <br /> <a href="http://www.developer-resource.com/ppc-vs-seo.htm" target="_blank" >PPC vs SEO</a> http://www.developer-resource.com/ppc-vs-seo.htm http://www.developer-resource.com/ppc-vs-seo.htm Tue, 21 Aug 2007 09:00:00 -0400 In order to garner links you need to provide content worth linking to: <a href="http://www.developer-resource.com/how-to-obtain-links.htm" target="_blank" >How to Obtain Links</a> http://www.developer-resource.com/how-to-obtain-links.htm http://www.developer-resource.com/how-to-obtain-links.htm Tue, 31 Jul 2007 09:00:00 -0400 There are a number of places webmasters can solicit or post relevant links. It is no secret the search engines favor sites with lots of incoming links. The more quality links a website has pointing to it the more <i>credible</i> it is considered by the major search engines. Websites deemed credible by the large search engines tend to naturally rank higher than there counterparts for select keywords or phrases. It is best to amass links gradually over time.<br /> <br /> <a href="http://www.developer-resource.com/where-to-obtain-links.htm" target="_blank" >Where to Obtain Links</a> http://www.developer-resource.com/where-to-obtain-links.htm http://www.developer-resource.com/where-to-obtain-links.htm Tue, 24 Jul 2007 09:00:00 -0400 Organic search listings are the natural listings that occur when a keyword is entered into a search engine. The listings are not paid, or they are the websites the search engine has determined to be the most accurate matches for the keywords entered.<br /> <br /> <a href="http://www.developer-resource.com/what-is-organic-search.htm" target="_blank" >What are Organic Search Listings</a> http://www.developer-resource.com/what-is-organic-search.htm http://www.developer-resource.com/what-is-organic-search.htm Mon, 16 Jul 2007 09:00:00 -0400 Legitimate search engine optimization does not attempt to <i>fool</i> the search engines. Search Engine Optimization (SEO) is used to help search engines understand the contents of a webpage or website.<br /> <br /> Search engines want to provide searchers relevant search results. Legitimate SEO helps search engines discern the contents of a web page and the web pages relevance. Webmasters wishing to rank well should use SEO for their websites. <br /> <br /> <a href="http://www.developer-resource.com/how-to-optimize-for-organic-search.htm" target="_blank" >How to Optimize for Organic Search</a> http://www.developer-resource.com/how-to-optimize-for-organic-search.htm http://www.developer-resource.com/how-to-optimize-for-organic-search.htm Mon, 9 Jul 2007 09:00:00 -0400 Actionable tips for software developers writing web copy. <br /> <a href="http://www.developer-resource.com/how-to-write-web-copy.htm" target="_blank" ></a><br /> <a href="http://www.developer-resource.com/how-to-write-web-copy.htm" target="_blank" >How to Write Web Copy</a> http://www.developer-resource.com/how-to-write-web-copy.htm http://www.developer-resource.com/how-to-write-web-copy.htm Wed, 4 Jul 2007 10:38:16 -0400