|
More Affiliate Benefits...
Many developers ponder whether developing an
affiliate network is worth the effort. After all,
what are the real benefits of having an affiliate
network?
Increased Sales Channel
Affiliates open new channels that may not be
easily penetrated by a MicroISV. If the goal is
to sell more product, affiliates are an additional
sales channel that can be very lucrative. And
the best part is that you only pay if sales are
generated!
Network Exposure
Some affiliate networks will work with you to
attract appropriate affiliate partners. Participation
in an affiliate network will increase your product
exposure and possibly expand your partners.
Retain Control
Good affiliate programs handle the intricacies
of an affiliate network, while allowing the publisher
to retain control. Most affiliate networks allow
the publisher to control the approval process.
Sales Tracking And Payments
Sales tracking and payments are perhaps the
biggest obstacle for a MicroISV that is looking
to sell using the affiliate model. Using an affiliate
network, MicroISV's can circumvent the administrative
aspects of an affiliate network. The affiliate
administration is handled by the network rather
than the publisher.
Affiliates are a good way to increase sales and
extend your brand penetration, and the best part
is that you only pay for results. Consider implementing
an affiliate program today!
Related Articles:
Affiliate Options
Define Affiliate
Terms
What are Affiliates?
|