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Tips for software marketers interested in recuruiting
affiliates that make sales!
Recruit Affiliates
Look for companies in the industry you sell to
that are not direct competitors. Consider approaching
companies that provide a complimentary program
or service.
Get Listed
Add your software to the large affiliate directories,
so that any publishers looking for specific types
of affiliate applications will easily locate yours.
Share The Wealth
The more of a "cut" you give affiliates
the harder that they will work for you. In order
to garner the attention of the larger affiliates
you will have to entice them with a large percentage
of the sale.
Be Fair, Be Honest
Use a sound affiliate system. Make sure that all
affiliates in your affiliate network are properly
credited for any sales generated. Cutting corners
will not endear publishers to you.
Reach Out
It is okay to solicit affiliates. Some of the
best affiliates will require personalized contact.
If you find a company who could potentially generate
sales, don't be afraid to suggest becoming an
affiliate.
Communicate
Communication is key to a successful affiliate
relationship. Let publishers know about new releases
and special offers.
Provide Materials
Affiliates promoting your software will need access
to graphics and promotional material. The better
they understand your software the better they
can sell it. Make sure you provide the tools to
help them sell!
oneNetworkDirect
oneNetworkDirect contains over 70,000 affiliates
from around the globe.
http://www.onenetworkdirect.com
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Affiliate Options
Define Affiliate
Terms
What are Affiliates?
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Developer
101
How to Recruit Software Affiliates