Software eCommerce

Common Errors that Kill Conversion Rates

Tue, 3 Jun 2008 09:00:00 -0400

Most MicroISVs work very hard to attract traffic to their website, yet once they have the attention of the visitor, they do not work hard enough to convert them into buying customers. Give your website a once-over, and make sure that you are not accidently killing your conversion rate with an egregious error.

Common Errors that Kill Conversion Rates

How to Sell Software as a Subscription

Tue, 29 Apr 2008 09:00:00 -0400

Subscription-based software, otherwise known as SaaS (Software As A Service), is becoming an increasingly popular model for software. Many developers have taken to the recurring subscription fee revenue model, but there are a number of subscription-related issues that developers struggle with. RegNet specializes in ecommerce for subscription services, and they have worked together with software developers to address and resolve many of these issues and problems.

Selling Software as a Subscription

How to Build Trust

Tue, 1 Apr 2008 09:00:00 -0500

Many consumers are still reluctant to make purchases online because they have security concerns. You can help reassure potential customers and encourage them to purchase by building trust. Some of the things that software developers have found effective in building trust are...

How to Build Trust

Make it Easy to Buy

Mon, 17 Dec 2007 09:00:00 -0500

In order to purchase your product or service, your customer should not have to navigate any obstacles. Publishers should make every effort to make the purchase process as easy and painless as possible. Remove any barriers that might prevent customers from purchasing, or give them an opportunity to change their mind about purchasing.

Make it Easy to Buy

Custom Order Pages Increase Sales

Tue, 25 Sep 2007 09:00:00 -0400

Statistics show that order forms integrated with websites will result in a lower rate of shopping cart abandonment and a higher percentage of closed sales. MicroISVs should brand their order pages with their company name and logo. A properly branded order page fosters the customer perception that the company they're getting ready to buy from is reputable, professional, and most of all that they can be trusted by the customer.

Custom Order Pages Increase Sales

All eCommerce Services are NOT Equal

Tue, 18 Sep 2007 09:00:00 -0400

Most software developers look at price as the major factor in determining which ecommerce solution best meets their needs. But there are a number of other important factors to consider. While one ecommerce service might offer a lower transaction rate, they might also have a higher level of fraud, or they may have extra charges for incidentals (charge backs, currency conversions, phone sales, wire transfers, fax sales, etc).

All eCommerce Services are NOT Equal

Comparison of Ecommerce Services

Wed, 11 Jul 2007 09:00:00 -0400

Detailed comparison of the different levels of ecommerce available to software developers and marketers.

Comparison of Ecommerce Services

Benefits to using a 3rd Party for eCommerce

Tue, 10 Jul 2007 09:00:00 -0400

Many software developers contemplate handling their ecommerce service themselves, while it is true the developer may be able to negotiate rates with credit card companies that are less than a 3rd party ecommerce provider, the developers often fail to factor in all of the costs and services they receive when using a 3rd party ecommerce company to handline online transactions.

Benefits to Using a 3rd Party for eCommerce

Registration Service Bios

Wed, 4 Jul 2007 09:00:00 -0400

Overviews of popular software registration services and ecommerce providers.

eCommerce Overview