Software E-commerce

Reduce Shopping Cart Abandonment

Mon, 22 Jun 2009 09:00:00 -0400

Software companies exert significant amounts of effort promoting their software and driving traffic to their website, yet they often fail to examine the purchase process that customers encounter after arriving at the site. If someone enters the purchase process, chances are very good that they have already determined that your software is compatible, and that they have money and an interest in purchasing your software... all of which are critical when converting a potential customer into a purchasing customer.

Reduce Shopping Cart Abandonment

E-commerce Reporting

Mon, 13 Apr 2009 09:00:00 -0400

Clients can use the reporting from e-commerce service providers to improve their business and effectively boost their sales.

Ecommerce Reporting

Streamline the Order and Purchase Process

Wed, 18 Mar 2009 09:00:00 -0400

Streamlining the order process can help increase the number of customers that actually finish the order process. Improving the order process can impact the amount of money a product or service generates -- the more individuals that complete orders, the more sales a product or service will have. Take a look at your current order process and see what items can be improved upon...

Streamline the Order and Purchase Process

Outsourcing Software E-commerce

Wed, 11 Feb 2009 09:00:00 -0500

Why should you outsource the e-commerce needs for your software products? Most software developers are quite capable of creating their own shopping carts, obtaining their own bank merchant accounts, and handling their own online e-commerce, yet many choose to outsource their software e-commerce needs.... and for good reason!

Outsourcing Software Ecommerce

Dealing with Credit and Collection Issues

Thu, 8 Jan 2009 09:00:00 -0500

As financial conditions become more and more difficult, it is increasingly important for small businesses to manage their credit wisely. Do not be afraid to make collection calls when necessary. In times of economic hardship, it is fiscally responsible to be pro-active when it comes to collecting past-due receivables.

Dealing with Credit and Collection Issues

Understanding Purchase Orders

Tue, 9 Dec 2008 09:00:00 -0500

Purchase orders are legal documents, which are essentially a commitment to pay the vendor for the goods or services listed on the purchase order. When a purchase order is accepted, the vendor is agreeing to extend credit to the purchaser as per the terms listed on the purchase order. In the United States, almost all government agencies, school systems, and many large companies make purchases only by using purchase orders. If you wish to sell to these groups, you will need to be willing to accept their purchase orders.

Understanding Purchase Orders

Common Errors that Kill Conversion Rates

Tue, 3 Jun 2008 09:00:00 -0400

Most MicroISVs work very hard to attract traffic to their website, yet once they have the attention of the visitor, they do not work hard enough to convert them into buying customers. Give your website a once-over, and make sure that you are not accidently killing your conversion rate with an egregious error.

Common Errors that Kill Conversion Rates

How to Sell Software as a Subscription

Tue, 29 Apr 2008 09:00:00 -0400

Subscription-based software, otherwise known as SaaS (Software As A Service), is becoming an increasingly popular model for software. Many developers have taken to the recurring subscription fee revenue model, but there are a number of subscription-related issues that developers struggle with. RegNet specializes in ecommerce for subscription services, and they have worked together with software developers to address and resolve many of these issues and problems.

Selling Software as a Subscription

How to Build Trust

Tue, 1 Apr 2008 09:00:00 -0500

Many consumers are still reluctant to make purchases online because they have security concerns. You can help reassure potential customers and encourage them to purchase by building trust. Some of the things that software developers have found effective in building trust are...

How to Build Trust

Make it Easy to Buy

Mon, 17 Dec 2007 09:00:00 -0500

In order to purchase your product or service, your customer should not have to navigate any obstacles. Publishers should make every effort to make the purchase process as easy and painless as possible. Remove any barriers that might prevent customers from purchasing, or give them an opportunity to change their mind about purchasing.

Make it Easy to Buy

Custom Order Pages Increase Sales

Tue, 25 Sep 2007 09:00:00 -0400

Statistics show that order forms integrated with websites will result in a lower rate of shopping cart abandonment and a higher percentage of closed sales. MicroISVs should brand their order pages with their company name and logo. A properly branded order page fosters the customer perception that the company they're getting ready to buy from is reputable, professional, and most of all that they can be trusted by the customer.

Custom Order Pages Increase Sales

All E-commerce Services are NOT Equal

Tue, 18 Sep 2007 09:00:00 -0400

Most software developers look at price as the major factor in determining which e-commerce solution best meets their needs. But there are a number of other important factors to consider. While one e-commerce service might offer a lower transaction rate, they might also have a higher level of fraud, or they may have extra charges for incidentals (charge backs, currency conversions, phone sales, wire transfers, fax sales, etc).

All eCommerce Services are NOT Equal

Comparison of E-commerce Services

Wed, 11 Jul 2007 09:00:00 -0400

Detailed comparison of the different levels of e-commerce available to software developers and marketers.

Comparison of Ecommerce Services

Benefits to using a 3rd Party for E-commerce

Tue, 10 Jul 2007 09:00:00 -0400

Many software developers contemplate handling their e-commerce service themselves, while it is true the developer may be able to negotiate rates with credit card companies that are less than a 3rd party e-commerce provider, the developers often fail to factor in all of the costs and services they receive when using a 3rd party e-commerce company to handline online transactions.

Benefits to Using a 3rd Party for eCommerce

Registration Service Bios

Wed, 4 Jul 2007 09:00:00 -0400

Overviews of popular software registration services and e-commerce providers.

eCommerce Overview