|
Many developers contemplate handling their eCommerce
service themselves, and while it is true the developer
may be able to negotiate rates with credit card
companies that are less than a 3rd party eCommerce
provider, the developers often fail to factor
in all of the costs and services they receive
when using a 3rd party ecommerce company to handline
online transactions.
Consider the intangibles that a 3rd Party eCommerce
Provider offers:
Fraud Screening
Ecommerce companies are able to provide extensive
fraud screening. They have the advantage of aggregate
data and have fine tuned their fraud screening
procedures. Using a 3rd party service for handling
fraud screening will help reduce fraudulent orders.
Tax Collection
Sales tax laws in the US and countries in
the European Union can be complicated. Using a
3rd party to manage eCommerce transactions will
often mean that developers need not be bothered
with sales tax collection and remittance where
appropriate, as the eCommerce companies usually
handle it.
Automation Registration Key Delivery
Most eCommerce companies allow for automatic registration
key delivery once an order has been processed.
CD Delivery
Several eCommerce providers will provide a service
to handle physical shipments of CD ROMs, and relieve
developers of this burden.
Affiliate Access/Affiliate Tracking
Many eCommerce companies provide access to a network
of affiliates and handle affiliate tracking and
payment.
Security
eCommerce services provide secure servers for
online ordering.
Foreign Currency
Many 3rd party eCommerce companies allow customers
to pay in multiple foreign currencies.
Related Articles:
All eCommerce
is Not Equal
Custom Order
Pages
eCommerce
Service Profiles
eCommerce
Service Comparison
|