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I have seen a number of software deal of the day websites. Do they take sales away from developers or do they really work?

The idea behind the deal of the day websites is to capture impulse purchasers and to reach an audience that you may not be able to reach directly. Statistics show the larger the discount offered is the better the software performs. In general applications that have a broad appeal tend to perform better, in other words niche applications may not do as well as broad based utilities. There are a number of deal of the day websites specifically software that you can try.

Software Specific Deal of Day Sites:
Software Deal of the Day
Bits Du Jour
MacZot (Mac specific)

More on How to Run a One Day Sale

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